ABOUT THIS PROJECT
USAA CREDIT CARD DM
• BRANDING + DESIGN
• DIRECT MAIL
For our valued client, USAA®, the objective was to design an eye-catching mailer aimed at consumers, highlighting the exciting opportunity to earn unlimited cash-back on their purchases. This promotion not only piques interest but also emphasizes the benefits of choosing USAA® as their financial partner.
In addition to the enticing cashback offer, we incorporated four compelling reasons to believe (RTBs) that showcase the advantages of applying for the USAA® signature credit card. These key points are strategically crafted to encourage consumers to take action and make the decision to apply for this rewarding financial product.
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